Beano Brain: supercharging creativity with insight

Sep 2, 2020



Challenged by the data gap surrounding kids’ online activity, the Beano team created an innovative (and privacy compliant) approach of sourcing real-time insights from families to digitally reboot their brand. Hear the secrets of their success, including fascinating insights into Generation Alpha – the under 12s who will save our planet and who need to be part of your plans now – and just how this veteran media brand is now blazing a trail in insight-driven creativity.

  • Alvin Hussey


Copyright 2018 SocialDay / Avviso Media Ltd. All rights reserved