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Social Selling – Sales Strategy or Yet Another Fad?

May 2, 2019

15:30

Sallon A

30

Social media is a natural place for humans to be. We’ve been “social” since the beginning of time and now with over 80% of the connected population active on social media we use it to inform many of our decisions at home and at work. So, if this is the case…why are so many businesses afraid of embracing social media in a meaningful and strategic way?
David Watts uses his own journey and case studies to offer 10 points that every business needs to understand about social media and social selling – the risks, the benefits and the journey needed to reap the rewards.
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