What is Creativity? The EH Creative Process for social media and examples of it. How you can find creativity in everything. FIVE predictions for 2021. Mystic Adam. I’ll be talking about creativity, what it is and how to enhance it for your social media content. I’ll also show the audience some of our internal creative processes that we use for social campaigns, breaking down and analysing the fundamentals of what makes video content creative. How to find creativity in everything and my five predictions for 2021.