Carlotta Merzari

Creative Director, Northforma Entertainment

Carlotta Merzari is Creative Director at Northforma Entertainment, starting out at News Corp handling the video content curation and production for The Times and The Sunday Times Magazine, Sunday Times food, Sunday Times Travel, Times Red Box and other brands within the group.

Carlotta has worked with many brands creating video communication through films, she always put the audience at the heart of everything that is produced. Working extensively in the last year with creating content for young audiences she will be sharing the data and insights about creating content that works for Generation Z.