Elliot is the Commercial Director for The Hook Group, managing all revenue streams for the business and leads Social Media Agency The Hook Labs.
Willis has worked at some of the most renowned media companies in the UK including ITV, ChannelFlip and most recently Endemol Shine as Sales Director.
In recent years Elliot has worked at the forefront of influencer marketing and has the experience and understanding of how to balance brands needs vs what will make great branded content.
Outside of work, Elliot is a keen golfer and general sports lover. With a marathon and numerous ridiculous bike races under his belt, he is always looking for the next challenge and someone to drag along for the ride.