Kirstie Smith

Founder, Social Circle

Kirstie has 10 years’ experience working in Social Media and Digital Marketing as a practitioner.

Her work focusses on driving revenue through co-ordinated ecommerce, social media and digital strategy, consultancy and training.  She heads up the Marketing team at Digital Cake – an ecommerce agency based in the Jewellery Quarter, Birmingham.

Digital Cake use a holistic approach to ecommerce to help build brands online, and Kirstie is instrumental in the growth of some of the UK’s fastest growing fashion and lifestyle brands.

Kirstie also lecturers on the BA(Hons) Digital Marketing and the Future Media: Pro MA / MSc courses at Birmingham City University, encouraging the development of the next wave of passionate creatives and teaching them about the joys of digital marketing.

She runs a monthly Meet-up for like-minded marketers, called Social Circle. Social Circle was born out of curiosity and the pursuit of delivering great work for our businesses and clients. They meet monthly in the  Birmingham and Sydney to discuss new innovations innovations in the world of social media and host an industry guest speaker. When she’s not working or teaching, she spends her time renovating a grade II listed jewellery workshop, where she’s creating a home and work space.