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UK’s Top Social Media Marketing Festival Event London, 1st-3rd May 2019

The Social Media Conference for Brands, Agencies, Creators, Influencers, marketers and freelancers and the tools and tech they use!

“You know you’ve had a great couple of days at @social_day when you’re already using the #SocialDay19 and looking forward to attending next year!!!”

Event Schedule

The event takes place over 3 days in London and includes really exciting panels, workshops and keynote sessions. The programme will be updates regularly and we will also email you and share on social media the latest speaker announcements.

Registration

08:30

Embracing disruption: remodelling a legacy brand for a social-first world

In this session, Guinness World Records shares the story of its social journey and offers insight on how to curate and adapt a diverse range of content for multiple platforms and advice on how to reach and engage with an elusive Gen Z audience.

Dan Thorne

Guinness World Records

10:00

How to Stand Out Using Original Video on Social – The Hook

Case studies & insights from the world of social & from some of The Hook’s best performing campaigns

Alvin Hussey

The Hook

10:45

Coffee Break

11:15

How to work with a Creator

What is it like being a successful creator, Amber shares her journey.

12:00

Lunch

12:45

Twitch

Why should we be using twitch as part of the content mix? Our panel will explain to you how they are currently using Twitch, what results they are getting and why you should be looking to establish a presence here.

13:45

Working with the regulator – ASA Regulation

What can and can't you do with promotional posts?

Edward Senior

Committees of Advertising Practice

14:30

Coffee Break

15:30

Content Creation Panel Debate

Discuss the latest content tecniques with our expert panel

Alex Packham

Content Cal

Matt Navarra

Social Media Consultant

Ruth Lee

Citypress

15:45

Drinks Reception / Networking

18:30

Opening – How will new voice experiences take advantage of social media?

How will new voice experiences take advantage of social media and creating connections with your target audience?

09:30

Coffee Break

10:45

Advanced Facebook Ads Magic

What are the latest tools that you should be using?

Sheryl Jefferson

Light Tree Lead Gen

11:00

5 steps to a planning a killer social media campaign

A clear structured way to plan strategies and campaigns. 

Kirstie Smith

Social Circle

11:00

Apprentice Winner – Mark Wright – Case Study

Mark talk about his journey of agency growth since winning funding from Lord Sugar

Mark Wright

Climb Online

11:40

Formula E – Case Study

The Goat agency talk you through how they have developed a global influencer marketing campaign for Formula E in 11 countries and 7 languages. With 10 million engagements and over 134 million impressions from 3300 posts.

Tom Julius

Goat Agency

Harry Hugo

Goat Agency

11:40

What the Best Agencies do Differently – how to grow your digital agency

Details to be announced

Robert Craven

Grow Your Digital Agency Initiative

12:20

Lunch

12:50

How do you engage Generation Z?

Backed up by powerful data this session will look at what is holding the interest of Generation Z

Carlotta Merzari

Northforma Entertainment

13:45

Abstract – Instagram 201

Funmi Badejo

Facebook/Instagram

13:45

Will brands get rewarded for having a “mental health first” social strategy?

The rise in conversation about mental health over the last few years has been huge. But what does this mean for your social media strategy?

Simon Lucey

Hype Collective

13:45

Fireside Chat – Matt Navarra

Matt is a freelance social and digital media consultant. Previous clients include BBC, ITV, United Nations, International Red Cross. Prior to working as a consultant, Matt was Director of Social Media at global technology news and events company The Next Web (TNW), and a digital communications expert for the UK Government

Matt Navarra

Social Media Consultant

14:30

Advanced targeting – How to make paid social more relevant

Top 30 Google partner AM Marketing founder Amy McManus will take you through the advanced options to help you look at Paid Social in a different light, with case studies and exclusive insider insight Amy will walk you through targeting options that will help you deliver better results for you and your clients. 

Amy McManus

AM Marketing

15:00

Social Selling – Sales Strategy or Yet Another Fad?

Social media is a natural place for humans to be. We’ve been “social” since the beginning of time and now with over 80% of the connected population active on social media we use it to inform many of our decisions at home and at work. So, if this is the case…why are so many businesses afraid of embracing social media in a meaningful and strategic way? David Watts uses his own journey and case studies to offer 10 points that every business needs to understand about social media and social selling - the risks, the benefits and the journey needed to reap the rewards.

15:30

Coffee Break

15:30

How to scale social content in EMEA

Brands have consistently struggled with scaling social content in the EMEA region

Chris Adams

Hey Honey

16:15

The Buyer Brain: How Decision Science Is Ruining Your Marketing

Attention is your new battle ground - how do you get and keep the attention of your prospects?

Kenda Macdonald

Automation Ninjas

2:30

Keynote – Peter Buckley- Facebook

Attention UnmaskedPete Buckley, Connection Planner, Facebook explores the history of our increasingly short attention spans, and what it takes to create effective attention. How do you engage an audience in just two seconds? Is a second glance ever enough?

Peter Buckley

Facebook

09:15

Keynote – Twitter

Bruce Daisley talks us through the latest developments at Twitter and we get to ask him questions about his book “The Joy of Work” (Penguin Random House) – on improving work culture – was a best seller before being released. Professor Sir Cary Cooper described it as ‘a joy to read’. best selling business author Dan Pink said it ‘can help transform your work experience’.

Bruce Daisley

Twitter

10:00

Keynote – Snapchat – Ed Couchman (UK general manager )

Exclusive insights about the platform, the growth, the audience and the opportunities around Snapchat

Ed Couchman

Snapchat

11:00

Coffee Break

11:00

Lunch

12:30

Making friends with the algorithms – a social media strategy for engagement

A session from Social Media Freelance marketer of the year - Helen Reynolds

15:30

Coffee Break

15:45

Case Study – Making a difference

Suhit Amin, 17, is a Young Entrepreneur and Founder of Saulderson Media. In February 2018, aged 16, he was diagnosed with Stage 2A Hodgkin Lymphoma, a cancer that attacks the lymph nodes.  In July he launched Saulderson Media while going through aggressive chemotherapy, a premium talent management and influencer marketing agency based in Scotland. They are exclusively managing a roster of high profile social influencers who are responsible for millions of monthly impressions. Alongside this they work with endemic and non-endemic, brands on creative campaigns, to boost their presence utilising an extensive list of influencers for activation. Saulderson Media has a specific focus on the gaming and esports industry but is also heavily involved with tech and entertainment influencers.

Suhit Amin

Saulderson Media

16:00

Making Social work for B2B

Can soical media work for B2B

Mark Vigil

Big Sound Marketing

16:30

20

WORKSHOPS

40

SPEAKERS

2

Parties

700

ATTENDERS

SPEAKERS

SocialDay speakers are the best! (We think so!) You won’t find speakers churning out the same old talk at every event.

We source speakers who are different and want to do something unique for SocialDay, share wisdom and get involved in the day.

You will often find SocialDay speakers in the audience supporting others on stage and enjoying interacting with the audience. The stage has graced the heads of the largest Social Networks, huge brands and unknown speakers with a fantastic story to tell, they are all equally gripping and do not ever sell from stage.

Find out about all of the 2019 speakers here

Register Today

These Brands, Publishers and Agencies Attend SocialDay + Many more

Do you want to be part of this amazing social media event? Contact us on info@socialday.co.uk for sponsorship opportunities!

Sponsors and Supporters

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